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Content creator / manager (viral apparel brand)

COMPANY OVERVIEW


ShirtFaced is a trailblazing apparel brand redefining viral marketing, meme culture, and fan engagement. Our candid photo tees earned TikTok fame (60K+ followers) and spotlights on national TV (ESPN, ABC, NBC etc.) thanks to our viral pranks on NFL/NBA stars and our grassroots following. 

Athletes (Lamar Jackson, Josh Allen, Joel Embiid, George Kittle), influencers, and frats/srats love turning their closest friends into IRL memes that create instant headlines and good, clean, unforgettable fun. 

At ShirtFaced, we’re changing sports, social media, and parties for good with wholesome humor and playful authenticity. Join our hungry, creative team and help us spread smiles one shirt at a time!

 

WHY JOIN SHIRTFACED?

  • Viral impact
    Contribute to and learn from a brand that knows how to make national headlines and grow a viral social media channel.
  • Influencer/athlete engagement
    Get hands-on experience working with top influencers and athletes, designing marketing strategies that resonate with millions.
  • Practical skill development for marketers 
    We’re all learning together as we aim to polish our command of digital marketing, social media, and impactful campaigns.

 

ROLE SUMMARY

Drive our social media presence by creating engaging content that aligns with the ShirtFaced brand and voice. You will manage our social media accounts, interact with our community, and create content that fuels our viral growth.

 

RESPONSIBILITIES

Any / all of the below - we recognize you may not have experience in all areas:

  • Manage our social media channels and content posting
  • Develop and implement social media strategies
  • Edit video content and captions for our channels
  • Film content for our channels
  • Monitor and analyze social media performance.
  • Engage with our online community and respond to comments and messages.

 

QUALIFICIATIONS

  • Preferred: experience managing social media pages
  • Preferred: experience with filming, editing (e.g., CapCut)
  • Interest in sports marketing (we are excited to venture beyond sports and will strike a balance depending on your interest, but we have to start with sports since our core momentum lies there)
  • Strong pulse on pop culture / sports news - this will be critical as you develop campaign concepts

 

CULTURE AND TEAM

ShirtFaced was founded in a business school class by a best friend duo of Princeton/Columbia graduates. Operations are managed by an ex-BCG consultant passionate about building collaborative, inclusive, and innovative team environments. Our culture is rooted in our simple, genuine love for surprising friends and teammates with products that makes people smile.

We value importance of work-life balance, offering flexible hours and hybrid work environments.

Our team thrives on the excitement of bringing viral ideas to life. We believe in empowering our employees to take ownership of their projects and contribute their unique perspectives. 

Whether you're brainstorming the next big prank t-shirt or celebrating our latest viral hit as a team, you'll find a supportive and dynamic environment at ShirtFaced.